Back Ffnews Chase Launches Nationwide Fraud & Scam Prevention Month to Protect Holiday Shoppers
JPMorganChase has designated November as Chase Fraud & Scam Prevention Month, launching a nationwide educational campaign to combat rising financial crime during the holiday season. For fintech professionals, this move highlights the banking sector's shift toward proactive consumer education as a primary defense against increasingly sophisticated social engineering and impersonation tactics.
JPMorganChase has officially launched Chase Fraud & Scam Prevention Month, a nationwide initiative running throughout November aimed at helping consumers identify and avoid financial exploitation. The program specifically targets the surge in criminal activity typical of the holiday season, focusing on impersonation scams, package delivery phishing, gift card fraud, fake online deals, and fraudulent charity solicitations. The initiative is designed to help people recognize common tactics and avoid making high-pressure decisions that lead to financial loss.
The campaign features free educational workshops led by Chase Community Managers in all lower 48 states. This builds on the firm’s existing infrastructure, which includes more than 1,000 annual fraud prevention workshops and a financial wellness program that has reached over 1 million customers. Beyond community outreach, the initiative highlights the bank's technical safeguards. Chase is expanding the use of passkeys and other authentication technologies to defend against account takeovers and social engineering. The firm also utilizes a "Trusted Person" feature, allowing customers to name a designated adult who can be notified of suspicious transactions to help guard against financial exploitation.
Earlier this year, the firm committed nearly $14 million in philanthropic funding toward consumer awareness, real-time prevention, and victim support. Internally, Chase is applying behavioral science-informed approaches and risk-based interventions across the customer journey, from account opening to customer service, while providing specialized training for frontline employees to recognize warning signs of financial exploitation and better support at-risk customers.
The companies involved
JPMorganChase is a global financial services firm and one of the largest banking institutions in the United States. Its consumer and commercial banking division operates under the Chase brand, providing a wide array of financial services including personal banking, credit cards, mortgages, and auto financing. As a major player in the retail banking sector, Chase maintains a significant physical presence through its branch network while simultaneously expanding its digital footprint. The firm has positioned itself as a leader in the integration of technology and traditional banking, often leveraging its scale to implement broad security and educational initiatives.
Under the leadership of Jennifer Roberts , CEO of Consumer Banking, Chase has increasingly focused on financial wellness as a core component of its customer relationship strategy. The bank’s reach extends beyond the United States, including a growing presence in the United Kingdom through its digital-only offering, Chase UK. This scale allows the organization to collaborate closely with law enforcement agencies to insights on evolving scam trends and drive interventions against financial crime on a national level.
What FF News has reported before
FF News has closely tracked the bank’s recent efforts to modernize its security and technological infrastructure. In October 2026, the publication reported that Chase Launches Nationwide AI Fraud Prevention Initiative Across 700 Branches , highlighting the firm’s use of artificial intelligence to provide real-time advice to customers. This followed news that JPMorganChase Dominates Global AI Banking Index as North American Leaders Pull Ahead , underscoring its competitive advantage in digital transformation.
Additionally, FF News covered the launch of the Chase Launches Data Security Center for Enhanced Third-Party App Control in September 2026, which gave users more oversight of their connected financial applications. These reports demonstrate a consistent trend of the bank integrating advanced technology with consumer-facing security tools to mitigate risks associated with third-party data sharing and digital transactions.
This announcement signals a shift in how major financial institutions view the "human firewall." By dedicating an entire month to scam prevention, Chase is acknowledging that technical security alone is insufficient against modern social engineering. This puts pressure on mid-tier banks and fintech challengers to match this level of community-based education, as consumers increasingly hold their primary financial institutions responsible for losses incurred through scams, even when the customer authorized the transaction. It raises a critical question for the sector: can educational initiatives effectively curb fraud losses, or will regulators eventually mandate more aggressive, friction-heavy payment delays to protect vulnerable users?
Scams can happen to anyone. That's why Chase is dedicating November to helping consumers protect themselves.
As consumers prepare for the holiday season, criminals are increasingly using sophisticated tactics to pressure people into sending money, sharing personal information and making decisions they'll later regret.
This November, JPMorganChase is launching Chase Fraud & Scam Prevention Month , a nationwide consumer education initiative designed to help people recognize common scams, avoid in-the-moment mistakes and better protect their money and personal information during the holiday season.
The initiative builds on Chase's longstanding efforts to help consumers navigate fraud and scams through education, awareness and community-based programming. Through its financial wellness initiatives, Chase has served more than 1 million customers and continues to host more than 1,000 fraud and scam prevention workshops annually across the country.
Throughout November, Chase Community Managers will host free educational workshops in all lower 48 states, as Chase continues to expand digital resources and consumer awareness efforts focused on helping people spot scams and take practical steps to protect themselves. Programming will address scams commonly seen during the holiday season, including impersonation scams, package delivery phishing attempts, gift card scams, fake online deals and fraudulent charity solicitations.
"Scammers are constantly adapting their tactics, making education and awareness more important than ever," said Jennifer Roberts, CEO of Consumer Banking at Chase. "For years, JPMorganChase has invested in helping consumers recognize scams, understand warning signs and feel empowered to protect themselves. Chase Fraud & Scam Prevention Month builds on that commitment by providing practical guidance that can help people make safer decisions during the holiday season."
Fraud and scam prevention remains a key component of Chase's broader commitment to consumer financial wellness. Through educational workshops, local partnerships and community outreach, Chase helps communities build financial confidence and stay informed evolving fraud and scam threats. The firm also works closely with law enforcement to scam trends and insights and help drive more effective interventions as agencies work to combat financial crime.
Ongoing Fraud and Scam Prevention Efforts
Beyond consumer education, Chase continues to invest in technology, partnerships and customer protections designed to help prevent fraud and scams before they occur.
Scam prevention is embedded throughout the customer experience, from account opening and authentication to payments and customer service interactions. Chase continues to strengthen protections across the customer journey through targeted warnings, risk-based interventions, behavioral science-informed approaches and frontline employee training. These efforts help employees identify potential scams, recognize warning signs and better support customers who may be at risk of fraud or scams.
In addition, the firm continues to invest in -generation security tools, including expanded use of passkeys and other authentication technologies designed to help defend against phishing, social engineering and account takeover attempts, as well as Trusted Person, which allows customers to designate a trusted adult who may be notified of certain transactions to help guard against potential fraud or financial exploitation.
Earlier this year, JPMorganChase also announced nearly $14 million in philanthropic investments focused on consumer awareness, real-time prevention and victim support.
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