Finance.Yahoo Digital Fraud Targets Nearly Half of Canadians Ahead of Holiday Season
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- •49% of Canadians reported being targeted by digital fraud in recent months.
- •Phishing is the most common tactic, affecting 47% of those targeted.
- •Fraud attempts on existing accounts increased by 226% from H1 2022 to H1 2026.
A recent analysis by TransUnion reveals that 49% of Canadians reported being targeted by digital fraud schemes in a three-month period, with 6% falling victim. Phishing (47%) was the most common tactic, followed by vishing (44%) and smishing (40%). The report highlights a significant increase in fraud attempts, particularly targeting existing online accounts, which saw a 226% rise from H1 2022 to H1 2026. Account login attempts accounted for 42.4% of all suspected digital fraud in Canada. The rise in sophistication is attributed to AI and automation, making scams appear more legitimate. Businesses are urged to enhance protective measures for customers as fraudsters exploit consumer trust during the holiday shopping season.
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