Pakistani Celebrities Demand Action Against Violent AI-Generated Deepfakes

• •Pakistani celebrities are calling for legal action against AI-generated deepfake videos.
• •The content includes violent depictions of both male and female celebrities.
• •Current laws in Pakistan do not adequately address the issue of AI-generated deepfakes.

Pakistani celebrities, including Mahira Khan and Kinza Hashmi, have condemned the use of AI-generated deepfake videos depicting violence against female celebrities. The issue was highlighted by digital creator Muhammad Ahsan, who criticized an Instagram account labeled M, which shared videos of deepfakes of various celebrities being assaulted or humiliated. Ahsan's reel showcased blurred clips of these deepfakes, sparking outrage and calls for action against the creator. Female celebrities expressed their anger, emphasizing the societal implications of such content. The Prevention of Electronic Crimes Act (PECA) in Pakistan lacks specific provisions for AI-generated content, complicating legal responses. Authorities have been urged to take immediate action to address the situation and protect the rights of women in the digital space.