Proofpoint Launches MSP Platform and AI Governance Playbook for SMBs

On June 2, 2026, Proofpoint launched the MSP Playbook for Working Smarter, Not Harder, aimed at managed service providers (MSPs) and small to mid-sized businesses (SMBs). This playbook provides actionable strategies for MSPs to enhance operational efficiency and address emerging cybersecurity challenges, particularly those related to AI adoption. The initiative follows the establishment of Proofpoint's MSP Platform business unit, formed after acquiring Hornetsecurity in December 2025. The platform combines various security services, including Microsoft 365 security and AI cyber assistance. Daniel Hofmann, GM & EVP of the MSP Platform, emphasized the importance of MSPs in guiding SMBs through the complexities of AI governance. The playbook focuses on key areas such as onboarding, vendor management, and incident response, reflecting the growing demand from SMBs for practical AI governance strategies. This launch is part of Proofpoint's broader strategy to enhance cybersecurity support for MSPs and their clients.

Key Points: • Proofpoint launched the MSP Playbook on June 2, 2026, to aid MSPs in serving SMBs. • The playbook addresses operational efficiency and AI governance challenges for MSPs. • Proofpoint's MSP Platform was established following the acquisition of Hornetsecurity in December 2025.