Msspalert TD Synnex Partners with ThreatCaptain to Boost MSP Security Sales
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- •TD Synnex integrates ThreatCaptain's sales tools into its MSP toolkit.
- •The partnership aims to enhance MSPs' ability to communicate cybersecurity value.
- •Global cybersecurity spending is projected to reach $310 billion, emphasizing market growth.
TD Synnex has announced a partnership with ThreatCaptain to enhance its managed services provider (MSP) toolkit. This collaboration provides TD Synnex's North American partners access to ThreatCaptain's Anchor Suite for lead generation and First Mate for deal packaging. These tools aim to help MSPs articulate the business value of cybersecurity solutions effectively. ThreatCaptain's platform utilizes data from IBM's Cost of a Data Breach report and Verizon's Data Breach Investigations Report to create cost-benefit analyses. The partnership comes as global cybersecurity spending is projected to reach $310 billion, with over 90% of this spending flowing through channel partners. ThreatCaptain, founded three years ago, received a $250,000 investment in early 2025 to develop its security risk discovery platform. The partnership reflects the increasing demand for cybersecurity solutions amid rising AI security concerns. The collaboration is expected to provide MSPs with better resources to identify potential customers and close deals.
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