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Xreal Aura and Meta VR Glasses Compete for Mixed-Reality Market

Xreal Aura and Meta VR Glasses Compete for Mixed-Reality Market

First seen 7 Oct 2026, 15:57 UTC • •

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ThreatCluster AI
ThreatCluster •October 7, 2026 at 21:34 UTC
  • •Xreal Aura glasses priced at $1,279 are now available for pre-order.
  • •Meta's VR glasses are set to launch in spring 2027, offering passthrough vision.
  • •Both devices utilize a compute puck for processing, enabling lightweight designs.

On October 7, 2026, Xreal announced the pre-order availability of its Aura mixed-reality glasses, priced at $1,279, directly competing with Meta's recently revealed VR glasses. Both devices feature a compute puck for processing, and while the Aura offers transparent lenses, Meta's glasses use passthrough vision for enhanced immersion. The Aura is set to ship soon, with initial availability limited to those who made prior reservations. The Meta VR Glasses are expected to launch in spring 2027. Both products allow users to overlay virtual objects and desktops onto the real world, but they differ in user experience and features. The Xreal Aura will support Android XR apps, while Meta's device will run on Horizon OS. The competition between these two products highlights the growing interest in mixed-reality technology.

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Timeline

2026-10-07
Xreal Aura pre-orders announced
Xreal announced pre-orders for the Aura mixed-reality glasses at $1,279, competing with Meta's VR glasses.
The Verge
2026-10-07
Meta VR Glasses revealed
Meta unveiled its new VR glasses at the Connect event, expected to launch in spring 2027.
Wired

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Common questions

When will the Xreal Aura glasses ship?
Xreal has stated that the Aura glasses will begin shipping soon, primarily to those who made prior reservations.
What are the main differences between Xreal Aura and Meta VR glasses?
The Xreal Aura features transparent lenses, while Meta's VR glasses use passthrough vision, affecting user experience.
What platforms do the new glasses support?
Xreal Aura will run on the Android XR platform, while Meta's glasses will operate on Horizon OS.