Buzzincontent Delhi High Court Orders Takedown of Deepfake Content Exploiting Bhuvan Bam's Rights
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- •Delhi High Court ordered the takedown of deepfake content misusing Bhuvan Bam's rights.
- •Google, Flipkart, and Meta are among the platforms required to remove infringing material.
- •The court emphasized the risk of irreparable harm to Bam and the public if the content remains online.
The Delhi High Court has issued a John Doe order for the removal of deepfake content misusing the personality rights of YouTuber Bhuvan Bam. Justice Jyoti Singh ruled in favor of Bam, who filed a suit against various entities, including unidentified defendants and major platforms like Google, Flipkart, and Meta. Despite a previous order in January protecting his rights, unauthorized deepfake videos and infringing merchandise listings continued to appear online. The court found that Bam established a prima facie case for relief, emphasizing the potential for irreparable harm to both him and the public. The order mandates the removal of specific YouTube URLs and other infringing content across platforms. The court also noted objections from defendants regarding parody and fair use, which will be addressed in future hearings.
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